Trends wisdom from Discworld

changesPeople don’t like change. But make the change happen fast enough and you go from one type of normal to another.

– Terry Pratchett, Making Money

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Self-important bit

baby
I’m Victor Houghton, a, er... something or other in one of the UK’s largest advertising agencies. My job title has a comma in it, which is embarrassing. I’m the chief finder-things-outer with a splash of trends who is lucky to work with all the major functions of the agency, even though I am most closely associated with strategic planning. Everything in this blog has most probably been stolen from other, infinitely more talented people, although the opinions are most definitely my own and not those of the agency.

my del.icio.us

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